By Rafiq Vayani
DUBAI: Visa (NYSE:V), the world leader in digital payments, renewed its sponsorship of the Dubai Shopping Festival (DSF) for the twenty-fourth consecutive year. This year again, Visa brings many exciting deals for its domestic and international cardholders to help them find their escape during DSF 2019.
This DSF, Visa cardholders can benefit from attractive deals and promotions across some of UAE’s well-known brands. This includes up to 25% discount on stays and 20% discount on select restaurants at Jumeirah Hotels and Resorts; up to 25% discount on select attractions and packages with Majid Al Futtaim L&E, the UAE’s leading operator of top retail, leisure and entertainment, as well as 20% off at select Meraas restaurants, attractions, and cinemas including City Walk, The Bach, Boxpark, Last Exit, and The Outlet Village.
Visa cardholders can also avail of an exclusive 15% discount on Dubai Pass, a bundled pass that provides cashfree access to over 30 of Dubai’s top attractions at 60% savings, from IMG World of Adventures to the Palm Island Dinner Cruise.
Kalika Tripathi, Head of Marketing – MENA, Visa, said: “Every DSF, Visa carefully considers how we can create memorable experiences for our cardholders. And this is why we make sure to partner with some of the city’s most popular and adored brands. Like every year, we are thrilled to be the official payment partner and continue to strengthen our long-standing association with DSF, which is truly a global shopping fiesta that brings people from all over the world to Dubai. In line with our goal to provide seamless, secure and rewarding payment experiences, we encourage all our cardholders to pay digitally and escape the hassles of carrying cash.”
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai Tourism, said: “We have enjoyed a long-standing partnership with Visa and are delighted to welcome them on board for another successful edition of the Dubai Shopping Festival. DSF is one of the biggest shopping festivals in the annual Retail Calendar and is an integral part of the city’s retail sector. As the festival has evolved over the years, it is important that we continue to remain current with the market demand and are able to offer shoppers unique and exciting opportunities, which we do with the support of our partners in the public and private sectors. We look forward to a successful 24th Dubai Shopping Festival together.”
The announcement today from Visa is aligned with the company’s vision of a cashless economy across the region and its commitment to making every day spends rewarding for consumers and merchants alike. Offers will be available from 26 December to 02 February 2019 on the Visa DSF website (www.visamiddleeast.com/dsf).
Organized by Dubai Tourism’s Dubai Festivals and Retail Establishment, DSF will be marking its twenty-fourth edition this year and is expected to attract millions of shoppers to the city for over a month between December and February.
