News Desk
DUBAI: Valera, award-winning Swiss hair specialists announced the launch of their latest digital hair dryer – ePower 2020, which will be sold exclusively by The New Store (TNS).
The ePower 2020 is the latest generation of Valera’s digital motor technology- weighing just 475 gms; the hair dryer is extremely powerful, long-lasting and energy efficient. The new designis engineered to suit different types of hair and styling needs for both men and women. Available in two colours (Pure White and Crystal Black), the ePower 2020 is ultra-silent and is fitted with all of Valera’s accessories, such as the TOUCH ME nozzle, diffuser, a patented swivel device ‘Rotocord’ to prevent tangles/ accidents and a vanity bag for stylish and protective storage.
Salahuddin Abdul Jalil, COO, The New Store LLC said, “Valera offers world’s best hair styling professional products; offering unparalleled quality and style at most competitive prices compared globally.” Valera recently partnered with “The New Store”to launch its hair styling range of hairdryers and styling products/accessories in the UAE. They also launched a lightweight colourful “Vanity” range for teens and “Swiss Bébé”, a gentle and safe infant hair & body dryer for new born babies and toddlers.
