By Rafiq Vayani
KARACHI: Hint stepped in the clothing industry in January 2020. The whole world faced a downfall due the saddening Covid-19 situation but Hint kept strong this situation and recently celebrated its first anniversary, and they achieved another milestone by launching its first outlet in Bahadurabad.
A small event was held at their outlet where some guests were invited which included Tara Uzra Dawood and Jia Ali. Both of them were very delighted to be a part of the event. While talking to the media Tara appreciated the interior of the outlet and the designs. Jia Ali also mentioned that the fabric used is one of a kind and she hasn’t seen such a nice fabric at any other brand.
The celebration at the outlet included cake cutting, interviews, and lots of chit chat.There were scrumptious dessert and lots of gifts were distributed among all the guests that were present at the location. the feedback given by the guest was mind blowing and some of them liked the prints and fabric so much that they bought them as soon as they laid their eyes on the clothes. People from different industries were invited such as media, finance, textile etc. We even spotted some bloggers who covered the event so nicely. SOPs were maintained throughout the event where everyone wore masks and maintained distance. Hint’s online presence is very strong and they deliver their products all over Pakistan and globally too.
Hint has a variety of collections within Stitched and Unstitched category. The fabrics they have used are Lawn, Chiffon, Cambric, Organza, Khaddar, Net, Khaadi Net, Jacquard and a lot. They are planning to increase variety to fulfill all needs with different price range. The best part about the brand is the fabric quality. Their main focus has been on innovative designs and amazing fabric.
It caters to all types of fashion needs and perfect for Pakistan’s weather. We met the team behind the brand and the successful launch which included The Director, Textile Head, Brand Ambassador, Brand Strayegy Manager, Marketing Manager, Fashion designer, The Sales team and many more pillars to the brand.The owner, Muhammad Faraz, discussed the goals and vision of the brand that is opening new outlets all over Pakistan. All in all, it was all well and we congratulate them on their achievement. We wish them the best of luck.
