FUJAIRAH: Fairmont Fujairah Beach Resort announces the launch of ‘Miles of Memories’ staycation summer campaign aiming at inspiring local residents to move from dreaming to planning their next trip and staycation to create new memories during summer season.
With short-distance leisure travel quickly becoming a preference, the latest campaign will enable consumers to reconnect with family and friends, revitalize the spirit of summer travel season and rediscover the magic of road trips. Under this initiative, Fairmont Fujairah will offer a series of reconnection moments consumers have been missing; positioning the hotel as the leisure destination first choice for local staycations and as a place to make summer memories.
“Road trips are perceived as the sources of enjoyment for friends, families and anyone looking to have summer fun, and local travelers crave connections, seeking out the reliable, friendly destination and welcoming experiences that our hospitality can provide, said Abdel Rahman Abdel Shafi, General Manager of Fairmont Fujairah Beach Resort. Fairmont Fujairah Beach Resort is here to help you revitalize the spirit of Summer in an entertaining and playful environment; showcasing the attractions and leisure experience the resort has to offer, with miles rewarding stays, dining credit savings, fun activities, and converting travel rewards into amazing memories that we’ll cherish forever.
With Fairmont Fujairah, travelers can now hit the road, create their path to discovery, with the whole family, friends, and enjoy luxury accommodation and an array of daily leisure activities from aqua gym, beach volleyball, table tennis, sunset yoga, dancing lessons and much more.
The campaign creatives attempt to capture some of the ways people enjoy travel, including depictions of vacationers driving up the highway, up to the hotel room to a beautiful view to the distinctive attractions and F&B experiences. The re-imagined campaign is styled in the format of video which will be launched across social media platforms, taking viewers on a road trip journey and redefines what it means to be on a miles of memories staycation.
‘Miles of Memories’ Summer Travel campaign highlights the hotel and resort as a destination like nowhere else where visitors can experience bucket list attractions, rewards, savings, and tick off their holiday goals’.
Join the call of the open road and start creating your summer memories. Your Room is waiting – please visit: https://www.fairmont.com/fujairah/.
