
News Desk
DUBAI: SHNAX, reimagines snacking in the Middle East, through real ingredients, bold-flavours and guilt-free indulgence for the modern-day consumer.
Shnax, a product Introduced by GMG at Gulf Food 2024, is a first-of-its-kind, disrupting the snack industry through protein-packed goodness, responding to a growing demand for guilt-free, irresistible savory options that don’t compromise on flavour.
The company is proud to introduce a product that not only tastes great, but also aligns with the values of today’s consumers, who prioritize nothing but the best. They want to enrich their pantries without taking away the crunch and flavor that they love so much.
We know firsthand that consumers no longer must choose between the healthy-ish option and the option that satisfies their cravings. – GMG with this launch shows its commitment leading the way in transforming the food and beverage landscape in the region, setting the stage for a future where bold innovation, guilt-free options, and consumer satisfaction go hand in hand.
The original crisps SHNAX, made of 100% real chicken, has now hit the shelves across UAE, featuring two new popular flavors: cheese and ketchup, joining the existing batch of SHNAX in Salt & Vinegar, Barbeque, Flaming Hot, Original and Buffalo Spice.
SHNAX is now available across these key retail channels and via online ordering, ensuring accessibility for all SHNACK/Snack lovers.
rafiq@biztoday.news