By Mehreen Mushtaq
Entrepreneurs Divas of Pakistan (EDP) is a platform for home based Pakistani entrepreneurs with 20 k members. It was founded by Aleena Faseeh, an event planner, brand marketer and motivational speaker.
After the success of their first Entrepreneur Mela in collaboration with Dukan.pk in March 2021 at RangoonWala Community Center, they proudly planned their second venture in December. They planned well to expect a massive audience, in the center of the city at PIA PLANETARIUM, Main University Road next to Expo Center, on December 25th & 26th 2021 two joint holidays.
The purpose is obvious, support their members to highlight their brands, showcase their products and services. A direct approach to increase sales and client tail. Stalls were of different types like Apparel, Cosmetics, Jewelry, Home decorations, beddings, Herbal products, eatables, kids products, food stalls of different kinds etc.). Footfall was as expected quite satisfactory as they were expecting.
This event was organized in collaboration with PIA Boy Scout Association PBSA. Mr. Sarfaraz Qamar Daha, Chief Commissioner PBSA had personally visited stalls. Actor Ayaz khan also paid a visit and appreciated efforts of organizers and exhibitors. He appreciated that most of the stalls are displaying handmade products and he mostly prefers naturals.
EDP ending ceremony was supported by Sports and Youth Affairs of Additional Charges, Secretary Mr. Akhtar Inayat Bhurgiri was Chief Guest of the ceremony. He distributed certificates and shields among the exhibitors and sponsors.
I personally enjoyed the event, the stalls were amazing, I bought some Jewelry, and handmade dupatta. The food was delicious, we had fries, chocolate fudge cake, and pizza.
